American Advertising Awards, Phoenix
Each year the Phoenix Chapter of the American Advertising Federation recognizes exceptional advertising and creative professionals in our community. Your agency, company, or organization has one of these standouts that deserve to be acknowledged.
Please, take time to look over the rules and submit your entries for this year’s American Advertising Federation Specialty Awards. Click on the specialty awards category to submit your entries.
Nominee Criteria, Rules, and Judging Information
AAF Specialty Awards are judged against a standard of excellence on their own merit and are not judged specifically against each other.
Judging is conducted by a group of AAF Board Members from other markets. The AAF Phoenix board of directors reserve the right to review the judges’ findings and make any determinations if necessary.
Criteria for each award can vary slightly based on the award but are judged based on the same system of scoring. Each award category is judged on 3 points of criteria, with a possible 10 points for each point being awarded. The scores are tallied, averaged, the submission with the highest score wins.
Community Involvement. Do they make a difference in the world by giving back to advertising community or their local community or community as a whole.
Leadership. What’s their influence in their organization, ad community, status among peers, decision-maker, accomplishments.
Creativity. How does nominee combine traditional creativity and Award-winning work with other creative qualities like problem-solving, overcoming unique challenges and finding creative or non-traditional solutions to problems. Remarkable and positive influence on the craft. Has this individual moved the form forward? (Provide up to 5 Examples)
Phyllis Ehlinger Women of Excellence Award
This award recognizes local women who are business owners or executives and who have demonstrated success within their industry, along with a dedication to philanthropy and mentoring. Phyllis Ehlinger was just that. She was the first woman inducted to the Advertising Hall of Fame when it was established in 1986. She won the prestigious Silver Medal Award in 1983 for her outstanding efforts in the field of advertising and community public service. In 1983, she was the first woman in Arizona recognized as Woman of the Year by AAF District 12. She was inducted into the Arizona Broadcaster Hall of Fame in 2002. This award keeps Phyllis’s spirit alive to continue the tradition of excellence among women.

Must have 15+ years industry experience.
Community Involvement
Do they make a difference in the world by giving back to the advertising community or their local community or community as a whole. Has proven to be a dynamic women leader with an established track records of significant establishments in business and/or community service.
Leadership
What’s their influence in their organization, ad community, status among peers, decision-maker, accomplishments. What are their Contributions to the General Advancement of Phoenix Advertising? (The recipient must have worked to increase the stature and raise the standards of the advertising profession in the Phoenix Community).
Creativity
How does nominee combine traditional creativity and Award-winning work with other creative qualities like problem-solving, overcoming unique challenges and finding creative or non-traditional solutions to problems. Remarkable and positive influence on the craft. Has this individual moved the form forward? (Provide up to 5 Examples)
J. Terry Groener Memorial Award – Ad Person of the Year
Terry Groener was a prominent advertising executive in Phoenix. Since 1974 in his honor, this award has recognized men and women who have made outstanding contributions to advertising and who have been active in furthering the industry’s standards, creative excellence and responsibility in areas of social concern.
Community Involvement
Do they make a difference in the world by giving back to advertising community or their local community or community as a whole. Has proven to be dynamic advertising professional with an established track records of significant establishments in business and/or community service.
Leadership
What’s their influence in their organization, ad community, status among peers, decision-maker, accomplishments. What are their Contributions to the General Advancement of Phoenix Advertising? (The recipient must have worked to increase the stature and raise the standards of the advertising profession in the Phoenix Community).
Creativity
How does nominee combine traditional creativity and Award-winning work with other creative qualities like problem-solving, overcoming unique challenges and finding creative or non-traditional solutions to problems. Remarkable and positive influence on the craft. Has this individual moved the form forward? (Provide up to 5 Examples)
Creative Professional of the Year
The AAF Phoenix offers a unique specialty award to recognize the best creative professionals in our market. If you have a remarkable creative leader on your team to recognize, submit your nomination for Creative Professional of the Year.
Creative Professionals include but are not limited to:
- Creative Director
- Art Director
- Copywriter
- Graphic Designer
- Web Designer
- Illustrators
- Animator
- UX/UI Designers
- Multi-Media Designer
- Director/Producer
Creativity
How does nominee combine traditional creativity and Award-winning work with other creative qualities like problem-solving, overcoming unique challenges and finding creative or non-traditional solutions to problems. Remarkable and positive influence on the craft. Has this individual moved the form forward? (Provide up to 5 Examples)
Innovation
How does this nominee bring new thinking to the problems they solve? Have they demonstrated a unique ability to create fresh ideas, find unexpected solutions or utilize technology in a surprising and delightful way?
Inspiration
Does this nominee bring out the best in others. Have the inspired the team to push the work? Do they make others around the valley scream, “I wish I’d thought of that?”
Young Ad Person of the Year
The AAF Phoenix offers a unique specialty award that recognizes up-and-coming advertising and creative professionals. If you have a remarkable talent on your team to recognize, submit your nomination for Young Ad Person of the Year.
Nominee must be under the age of 30.
Creativity
Has the nominee demonstrated a knack for coming up with ideas that make you wonder what you were doing wrong when you were twenty-something? Do they make your brain feel warm and fuzzy after they share work with you?
Passion
Does the nominee show a nearly obsessive level of interest in the work? Do they light up a room (or a zoom) when they walk in? Do they read all of the industry pubs and keep you up to date because you’ve lost the password for your subscriptions?
Inspiration
Do they reignite your love for this business? Do they make you forget you’re supposed to be the one with all the wisdom? Do they bring a perspective that is sorely needed in your company or the industry at large?